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Serge Bernasconi appointed new Chief Executive for EDMA and Eucomed


09 Jul 2012


Health & Consumers

Both associations to continue and intensify future collaboration

Brussels, 9 July 2012 – Eucomed, the European Medical Technology Industry Association, and EDMA, the European Diagnostic Manufacturers Association, are pleased to announce the appointment of Serge Bernasconi as Chief Executive of both associations. Mr Bernasconi will succeed Luciano Cattani at Eucomed and Volker Oeding at EDMA on 16 July 2012. 

The appointment of Mr Bernasconi comes at a time when both associations are intensifying their collaboration in certain areas, in line with the decision by their respective membership to join forces in an Alliance. By speaking with one voice, the Alliance will be well-placed to address issues of mutual interest and provide stakeholders with a clear view of the latest technological advances and value-based innovations.

Mr Bernasconi has more than 30 years experience in the world of pharmaceuticals and medical devices, working in companies such as Johnson & Johnson, Schering Plough in US and Europe, and more recently Medtronic. In his capacity as President & International Regional Vice President of Medtronic France, he was elected President of APIDIM (The French Association for the Promotion of Innovation in Medical Devices), and Vice President and Treasurer of SNITEM (French Medical Technology Industry Association).

Dr. Jürgen Schulze, EDMA President, commented on the occasion: “I am very pleased to welcome Serge to lead the teams at EDMA and Eucomed. Serge’s considerable experience will be a great asset to the industries and we are all very much looking forward to building rewarding partnerships that benefit the entire healthcare equation.”

“The time is right to further intensify the cooperation between Eucomed and EDMA. With his experience and strengths, Serge brings a unique mix of skills to the table which make him uniquely positioned to oversee this process and continue the successful journey both associations have taken,” Eucomed Chairman Guy Lebeau MD said on the appointment.

Serge Bernasconi commented on his new position: “I am excited to become part of a team committed to driving value-based innovation in the industry and as such contributing to more sustainable healthcare systems. I am convinced that both associations occupy an excellent position to help in advancing healthcare in Europe. As our Alliance grows stronger, we will become ever more effective in delivering on this promise.” 

About Eucomed

Eucomed is the European medical technology industry association. Its mission is to make modern, innovative and reliable medical technology available to more people. Eucomed represents directly and indirectly 22,500 designers, manufacturers and suppliers of medical technology used in the diagnosis, prevention, treatment and amelioration of disease and disability. Small and medium sized companies make up more than 80% of this sector. The European medical technology industry generates annual sales of €95 billion, invests some €7.5 billion in R&D and employs around 500,000 highly skilled workers. For more information visit 

About EDMA

EDMA, the European Diagnostic Manufacturers Association, represents national associations and major companies engaged in the research, development, manufacturing or distribution of in vitro diagnostic (IVD) tests in Europe. The mission of EDMA is to raise awareness of the importance, usefulness and added value that diagnostic information can provide to healthcare. For this purpose, EDMA cooperates with European institutions, patients groups, trade associations, health professionals and academia to support an appropriate regulatory system, to work towards a realistic economic environment for healthcare in Europe and to be an effective voice in globalisation.

More information

For more information about EDMA, please visit or contact: 

Shweta Kulkarni

Communications Manager 


T: +32 (0)2 777 02 78

M: +32 (0)471 19 24 91 

For more information about Eucomed, please visit or contact: 

Ingmar de Gooijer

Director Communications


T: +32 (0)2 775 92 24

M: +32 (0)492 97 14 70



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